Tuesday, April 6, 2010

successful advertising project

no pastors in the office this morning = surprisingly productive day. here's what we cranked out for our upcoming family movie night:

we decided to embrace film imagery with all of our printed materials for the event, so we created advertisements in the style of celluloid strips. we even found a use for the old printable transparency sheets in the back of a closet and fairly easily made what we think is a very functional and cool-looking product on a $0 budget.


using the same basic images, we created registration forms/tickets that we're hoping will achieve a few things:
1) give us a helpful estimate of how many attendees to expect, for food ordering and setup purposes
2) serve as a second form of advertising
3) allow us to offer excellent customer service - the registration forms and the tear-off tickets have matching numbers, so in theory the usher can check the ticket number on the pre-registration list and greet families by name. "hello, johnson family - i see you've prepaid, so let me take you directly to your seats. we'll be bringing out your 2 adult and 3 child portions of fish and chips shortly after intermission."


on the list for the rest of the week - communicate with volunteers about their roles and a pre-event meeting, finalize seating and projection plans, help with the editing of our video announcement (which was shot today), figure out how to prepare the fish and chips (it can't be that hard!), and start talking it up. how fun is this?

-rachel

1 comment:

  1. I like it. You two are very creative.
    Dad D

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